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Contents of 'One-Sheet' in Music Industry

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The Music Telegraph
Text 2021-08-17

 

▲ Artist One-Sheet (Laura Reed)

© Thrive Indie



Contents of 'One-Sheet' in Music Industry

 

A 'One-Sheet' is a concise promotional tool for artists. It is one sheet of paper that describes artists and new contents with details meant to entice a store or distributor to carry it. A One-Sheet is a targeted summary of pertinent information that might attract interest to your product, succinctly on one page. One-Sheets are given to distributors to send their retail (on-line/off-line) music stores. 

 

 

▲ Artist One-Sheet (Etiera)

© Behance

 

 

Contents of One-Sheet

  

- Label's name

- Contact information

 

- Artist name

- Name of the release

- Most include a copy of the album cover

 

- Specifics about individual members of a group or a short bio

 

- Short description of the music

 

- Reviews

- Quotes

 

- Summary of:

  • Where the artist is touring
  • Radio play
  • Any other promotional information that will create excitement about an artist

 

- UPC code (Universal Product Code)

- Release date

 

- Suggested Retail Price

- Catalog number 

 

 

 

 

 

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